As more major food brands commit to phasing out chemical dyes from snacks and cereals in the U.S., some are struggling to find natural replacements. Many consumers say they want bright colors.
Copyright 2025 NPR
Alina Selyukh
Alina Selyukh is a business correspondent at NPR, where she follows the path of the retail and tech industries, tracking how America's biggest companies are influencing the way we spend our time, money, and energy.