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"Nudging" for Good, Behavioral Economist Richard Thaler On the Choices We Make


Everyday during our daily routine, we are "nudged" to make choices and decisions in a particular way. Most are beneficial to us, others, not. They range from our car reminding us to buckle up when we drive, to the ATM making us take our card back before dispensing cash, to our streaming services and e-commerce sites suggesting other items based on our previous history.

On this edition of StudioTulsa, we speak with behavioral economist and 2017 Nobel Laureate Richard Thaler about the new edition of "Nudge." The new edition, written with co-author legal scholar Cass Sunstein, updates the "nudges" that help us make good decisions, as well as avoiding the "sludge," nudges that are detrimental to our finances, and otherwise make life more difficult.

Rich Fisher passed through KWGS about thirty years ago, and just never left. Today, he is the general manager of Public Radio Tulsa, and the host of KWGS’s public affairs program, StudioTulsa, which celebrated its twentieth anniversary in August 2012 . As host of StudioTulsa, Rich has conducted roughly four thousand long-form interviews with local, national, and international figures in the arts, humanities, sciences, and government. Very few interviews have gone smoothly. Despite this, he has been honored for his work by several organizations including the Governor's Arts Award for Media by the State Arts Council, a Harwelden Award from the Arts & Humanities Council of Tulsa, and was named one of the “99 Great Things About Oklahoma” in 2000 by Oklahoma Today magazine.
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